Job Details

Senior Vice President of Marketing

  2025-11-06     Confidential     Ashland,KY  
Description:

Senior Vice President of Marketing

About the Company

We are an innovative mental health care company dedicated to providing evidence-based treatments that make a real difference in people's lives.

Industry
Pharmaceuticals

Type
Public Company

Founded
2016

Employees
51-200

Categories

  • Medicine
  • B2C

About the Role

We are seeking an experienced Senior Vice President of Marketing to lead the U.S. launch and commercialization of a potential first-in-class investigational product. This is an extraordinary opportunity for a dynamic marketing leader to develop and execute cutting-edge omni-channel strategies that boost awareness, enhance stakeholder engagement, and ensure successful product uptake.

The ideal candidate will possess a remarkable record in pharmaceutical or biotech marketing, particularly in the CNS/psychiatry space, and have a deep understanding of specialty therapeutics and complex care pathways. Key responsibilities include:

  • Crafting the brand strategy, positioning, and messaging for the product.
  • Leading comprehensive launch readiness plans that encompass disease awareness initiatives, healthcare professional education, and patient journey optimization.
  • Creating engaging and compliant content across multiple platforms with a focus on storytelling.
  • Building and leading a high-performing marketing team while fostering a culture of innovation and patient advocacy.
  • Managing the brand's P&L, budget allocation, and ROI metrics effectively.

This position requires a strategic thinker who excels in cross-functional collaboration and partnership strategy. A Bachelor's degree in a relevant scientific discipline is essential, while an advanced degree or MBA is preferred. If you are passionate about transforming mental healthcare and reducing stigma, we want to hear from you!

Hiring Manager Title
Chief Commercial Officer

Travel Percent
Less than 10%

Functions

  • Marketing


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